0:11My grandfather was a cobbler. Back in the day, hemade custom-made shoes. I never got to meet him. He perished in the Holocaust.But I did inherit his love for making, except that it doesn't exist that muchanymore. You see, while the Industrial Revolution did a great deal to improvehumanity, it eradicated the very skill that my grandfather loved, and itatrophied craftsmanship as we know it.
0:46But all of that is about to change with 3Dprinting, and it all started with this, the very first part that was everprinted. It's a little older than TED. It was printed in 1983 by Chuck Hull,who invented 3D printing. But the thing that I want to talk to you about today,the big idea that I want to discuss with you, is not that 3D printing is goingto catapult us into the future, but rather that it's actually going to connectus with our heritage, and it's going to usher in a new era of localized,distributed manufacturing that is actually based on digital fabrication.
1:38So think about useful things. You all know yourshoe size. How many of you know the size of the bridge of your nose or thedistance between your temples? Anybody? Wouldn't it be awesome if you could,for the first time, get eyewear that actually fits you perfectly and doesn'trequire any hinge assembly, so chances are, the hinges are not going to break?But the implications of 3D printing go well beyond the tips of our noses.
2:15When I met Amanda for the first time, she couldalready stand up and walk a little bit even though she was paralyzed from thewaist down, but she complained to me that her suit was uncomfortable. It was abeautiful robotic suit made by Ekso Bionics, but it wasn't inspired by herbody. It wasn't made to measure. So she challenged me to make her somethingthat was a little bit more feminine, a little bit more elegant, andlightweight, and like good tailors, we thought that we would measure herdigitally. And we did. We built her an amazing suit.
2:56The incredible part about what I learned fromAmanda is a lot of us are looking at 3D printing and we say to ourselves, it'sgoing to replace traditional methods. Amanda looked at it and she said, it's anopportunity for me to reclaim my symmetry and to embrace my authenticity. Andyou know what? She's not standing still. She now wants to walk in high heels.
3:23It doesn't stop there. 3D printing is changingpersonalized medical devices as we know them, from new, beautiful, conformal,ventilated scoliosis braces to millions of dental restorations and to beautifulbracings for amputees, another opportunity to emotionally reconnect with yoursymmetry. And as we sit here today, you can go wireless on your braces withclear aligners, or your dental restorations. Millions of in-the-ear hearingaids are already 3D printed today. Millions of people are served today fromthese devices. What about full knee replacements, from your data, made tomeasure, where all of the tools and guides are 3D printed? G.E. is using 3Dprinting to make the next generation LEAP engine that will save fuel to thetune of about 15 percent and cost for an airline of about 14 million dollars.Good for G.E., right? And their customers and the environment. But, you know,the even better news is that this technology is no longer reserved fordeep-pocketed corporations. Planetary Resources, a startup for spaceexplorations is going to put out its first space probe later this year. It wasa fraction of a NASA spaceship, it costs a fraction of its cost, and it's madewith less than a dozen moving parts, and it's going to be out in space laterthis year. Google is taking on this very audacious project of making the blockphone, the Ara. It's only possible because of the development of high-speed 3Dprinting that for the first time will make functional, usable modules that willgo into it. A real moonshot, powered by 3D printing.
5:39How about food? What if we could, for the firsttime, make incredible delectables like this beautiful TED Teddy here, that areedible? What if we could completely change the experience, like you see withthat absinthe serving that is completely 3D printed? And what if we could beginto put ingredients and colors and flavors in every taste, which means not onlydelicious foods but the promise of personalized nutrition around the corner?
6:21And that gets me to one of the biggest deals about3D printing. With 3D printing, complexity is free. The printer doesn't care ifit makes the most rudimentary shape or the most complex shape, and that iscompletely turning design and manufacturing on its head as we know it. Manypeople think that 3D printing will be the end of manufacturing as we know it. Ithink that it's the opportunity to put tomorrow's technology in the hands ofyoungsters that will create endless abundance of job opportunities, and withthat, everybody can become an expert maker and an expert manufacturer. Thatwill take new tools. Not everybody knows how to use CAD, so we're developinghaptics, perceptual devices that will allow you to touch and feel your designsas if you play with digital clay. When you do things like that, and we alsodeveloped things that take physical photographs that are instantly printable,it will make it easier to create content, but with all of the unimagined, wewill also have the unintended, like democratized counterfeiting and ubiquitousillegal possession.
7:43So many people ask me, will we have a 3D printerin every home? I think it's the wrong question to ask. The right question toask is, how will 3D printing change my life? Or, in other words, what room inmy house will 3D printing fit in?
7:58So everything that you see here has been 3Dprinted, including these shoes at the Amsterdam fashion show. Now, these arenot my grandfather's shoes. These are shoes that represent the continuation ofhis passion for hyper-local manufacturing. My grandfather didn't get to seeNike printing cleats for the recent Super Bowl, and my father didn't get to seeme standing in my hybridized 3D printed shoes. He passed away three years ago.But Chuck Hull, the man that invented it all, is right here in the house today,and thanks to him, I can say, thanks to his invention, I can say that I am acobbler too, and by standing in these shoes I am honoring my past whilemanufacturing the future.